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ASDA Opticians

Asda engaged us to further develop a concept created by their design agency.

A key part of the challenge was balancing the security of high value items with an accessible and interactive shopping experience.

Increasing modularity and reducing the list of fixtures to reduce overall cost and flexibility were also high on the agenda.

Following a successful first iteration we are now on the second generation of the scheme, introducing premium finishes while remaining within budget expectations.

Beyond development, we are responsible for the manufacture and installation of each site.

Our other projects

Value engineering isn't just about saving pennies; it's about solutions that align with your vision, quality expectations and longevity, as laid out in the originally brief.

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We evolved a flagship store into an aspirational shop in shop environment.

From the beginning to the end, our creative, testing and delivery.

We took HEMA from a legacy bespoke shelving system to an industry standard.

Delivering the first pilot installations in London and Paris department stores.

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